Turn Positioning into Pipeline.

From narratives to tools, we transform your positioning into sharp, scalable sales assets that close faster and resonate deeper.

From Positioning to Performance: Driving Sales Success through Strategic Design

At our branding agency, we understand that great positioning defines your value, but sales enablement is what brings that value to life on the frontlines. As a leading sales enablement agency, we partner with marketing and sales teams to turn complex solutions into compelling, conversion-focused assets. Through our tailored sales enablement services, we help your teams sell with clarity, confidence, and consistency. Whether you are launching new products, entering new markets, or scaling global sales operations, we craft strategic tools, pitch decks, battle cards, sales playbooks, and more that align your messaging, brand design, and go-to-market strategy.
Obstacles We Tackle
  • Inconsistent sales messaging across geographies or teams.
  • Over-reliance on founders or CXOs for storytelling.
  • Sales collaterals that don't reflect your current positioning.
  • Low conversion or slow velocity in early-stage conversations.
  • Poor differentiation in competitive sales environments.
  • Misalignment between marketing and sales on value propositions.
The Impact We Deliver
  • Aligned sales assets rooted in positioning and GTM priorities.
  • Faster deal cycles through clearer articulation of value.
  • Modular systems that scale across teams, solutions, and markets.
  • Greater confidence and independence across sales functions.
  • ​​Consistent messaging that resonates across diverse buyer personas.
  • Seamless integration of sales tools into existing workflows.

Essential Sales Enablement Tools to Empower Your Team

Sales Narrative Design

Crafting positioning-aligned, buyer-centric storylines that clearly communicate your unique value proposition to today’s modern buyers.

Sales–CX–Product Narrative Sync

Ensuring unified value communication across sales, CX, and product teams for a seamless buyer journey.

Sales Pitch Decks

Designing compelling, flexible decks customized by product, region, or customer segment to support dynamic selling environments.

Investor & Partnership Decks

Developing compelling decks that translate your traction, vision, and growth potential into persuasive investment and partnership opportunities.

Modular Sales Deck Systems

Designing reusable, customizable deck templates that maintain consistent messaging and visual identity.

One-Pagers & Battlecards

Equipping your sales teams with concise, high-impact tools for fast-paced, conversion-focused conversations.

Case Study & Testimonial Templates

Showcasing proven impact through professionally branded, easy-to-use formats that build credibility and trust.

Vertical-Specific Offering Sheets

Tailoring messaging and design to address the unique needs of niche industries and buyer profiles.

Sales Playbooks

Delivering comprehensive guides with detailed scripts, messaging flows, and objection-handling techniques to empower reps at every stage.

Multilingual & Regional Adaptations

Localizing sales materials to resonate across geographies while preserving narrative clarity and brand consistency.

RevOps Collateral Audit

Evaluating and refining your existing sales collateral to ensure alignment, relevance, and maximum effectiveness.

Sales Campaign Visuals

Creating engaging banners, inserts, and shareable assets designed to support targeted sales initiatives and boost campaign performance.

Partner Enablement Kits

Using animations and micro-interactions to make user journeys more engaging and intuitive.

Internal Onboarding & Training Decks

Developing immersive digital experiences for both physical and virtual environments to captivate users.

Cross-Industry Expertise

We’ve partnered with ambitious brands across industries to create lasting impact.
Artificial Intelligence
Positioning AI brands to unlock trust, drive adoption, and lead in a rapidly evolving landscape.
HealthTech
Building trust and engagement through patient-centric branding and seamless product experiences.
Consumer Goods
Crafting authentic, value-driven brands that connect with today’s conscious consumers.
Education
Designing impactful brands and products that foster innovation and inspire learners.

Impact Stories

View Case Study
View Case Study
MentorCloud’s Transformation: Brand Strategy, Identity & Website Redesign
View Case Study
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Tradition -> Trend: Innovative Packaging for SomeMore Foods' Healthy Indulgence
View Case Study
View Case Study
Category creation to enable employees to stay, lead & grow in the Organization
View Case Study
View Case Study
Positioning India’s first applied A.I. research centre that democratizes & humanises AI
View Case Study
View Case Study
Improving UX of a game-changing file format that makesmotion graphics — the easiest.
View Case Study
View Case Study
Redesigning India’s mission to indigenous defence procurement
India’s Best Graphic Design Studio 2024
India’s Best Design Project Studio 2022
India’s Best Graphic Design Studio 2022
India’s Best Design Studio 2021
India’s Best Design Project Studio 2021
“On completion of the project, it was an extremely good experience. It was very enlightening to go through and understand the process. And we appreciated the persistence and flexibility to keep going through a large number of iterations on the naming without a drop in quality. Attention to detail Flexibility & persistence Quality of the delivery are the top 3 benefits of working with Become™. We would definitely recommend Become as our branding lead itself was impressed with the quality of work and collateral”

Rajeev Rajasekharan

Senior Manager, CX, ADAS, Intel India
The First Principles thought process was ingrained into every team-member and it showed in the work. They always came with a clear agenda and delivered on them. Entrepreneurs like us, take super-quick decisions to change things based on feedback from users/clients to beat the competition at early stages, and the sheer flexibility with which the team handled our requirements is what we liked the most.

Their feedback loop kept us at ease because we could see the progress and ensure we were getting what we expected through the journey.

Pranay Ganesh

Co-founder & CEO, WholeMark
As a Founder and Brand owner, it is critical to work with right design partners and for me it’s so relieving to work with Frozen Iris as they take care of market research and we get final design with little or no corrections and it’s always a pleasure to see our new product with amazing package design.

Their designs gives us confidence to get into markets unexplored and we are successful at it. We have on-going projects with the team now and we are excited to increase our market share through new product we are planning to launch with team Frozen Iris.

Deepa Muthukumarasamy

Founder & CEO, Some More Foods
Working with Frozen Iris has been a great experience so far. Frozen Iris really got into the design process, with their thorough understanding of design, research on market, competition, user empathy, behaviour, choice of colours and style etc. By virtue of it we stand out as not only as a website but also have 5x our traffic from 5,000/day to 25,000/day and have grown our search metrics to SEO metrics like session time, improved bounce rate and conversion.

Even after a few months of deploying, Harish and team continue to help us, review us and continue to contribute to the growth of our website.

Madhusudan Anand

Co-Founder & CTO, Ambee
As we started on the INAI project, I was a little apprehensive at the beginning as the timeline was short and this is the first time we were working with Frozen Iris. As it turned out, those apprehensions were misplaced and the end product was fantastic. It is not just about the end result, but also about how we got there. The process was systematic starting with a deep understanding of our motivations and ambitions with the center.

As is the case in any creative venture, we iterated lot more than we planned and the team was very patient and accommodative right through the whole journey.

Konala S Varma

CEO, inai

Positioning isn’t just about standing out, it’s about firmly anchoring your brand in clarity and purpose. Think of it as the blueprint that aligns your strategy, messaging, and actions, ensuring that every decision reflects your core values and resonates with your audience. When done right, your Positioning Strategy creates a deep, meaningful connection with your customers, transforming your brand from just another option into their only choice. It’s not just about getting noticed—it’s about being understood, remembered, and cherished for the unique value you bring to the table.

Harish Venkatesh
Founder & CEO, Become®
Learn More About Harish

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Let’s Build Your Tomorrow.

Talk to Us About Your Brand’s Needs.