When someone says "Curiosity kills the cat", Samshritha replies " Well, a cat has seven lives, so it is not really a problem". Apart from unquenchable curiosity, Sam is also driven by the philosophy of 'Content is Design' to nail every verbal aspect of a project from naming to marketing communications. This Content manager believes that no one can write without reading and her reading spectrum ranges from 'Paradise Lost' to 'Start with Why'. Also, she can watch Shah Rukh Khan movies in 5 languages, not just because she is a hardcore fan but also because she is a polyglot.

‍