Get Privacy Compliance That Doesn't Kill Conversions
Generate branded, DPDP-compliant consent experiences for your eCommerce store in minutes. Powered by AI. Built for Indian eCommerce.
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India's privacy law is here. Most ecommerce stores aren't ready.
Generate branded, DPDP-compliant consent experiences for your eCommerce store in minutes. Powered by AI. Built for Indian eCommerce.
- Purpose must be stated clearly
- Separate consent per use case
- Easy withdrawal mechanism
- No dark patterns
- Right to access their data
- Right to correction
- Right to erasure
- Grievance redressal within 48h
- Ads retargeting needs opt-in
- WhatsApp must be granular
- Email requires stated purpose
- CRM data usage must be disclosed
Compliance is becoming a growth challenge
For marketing teams
For customers
For brands
The whole consent
experience.
Handled.
The brands that get this right won't just avoid fines. They'll win customer trust at scale.
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Make your store DPDP-compliant in minutes
We'll generate a branded consent widget in 11 Indian languages, ready to embed on Shopify, Magento, Webflow, or any site.
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Privacy is your competitive moat
The brands that get this right won't just avoid fines. They'll win customer trust at scale.
73%
of Indian consumers distrust brands that share data withoutclear consent
2.4X
higher conversion when consent UI matches brand identity vs generic banners
250CR
maximum penalty under DPDP — per violation, not per incident
68%
of eCommerce stores will fail a basic DPDP compliance audit today
Questions we get a lot
The Digital Personal Data Protection Act is India's first comprehensive data privacy law. For eCommerce, it means you need explicit, purpose-specific consent before collecting or using any customer data: email, phone, browsing behaviour, purchase history. You can no longer bundle consent into your T&Cs or pre-tick marketing boxes. Every data touchpoint on your store needs a clear yes behind it.
The Act was passed in 2023. The rules are being finalised and full enforcement is expected by 2027. That sounds far, but re-consenting a legacy database, updating your checkout flow, and building an audit trail takes time. Brands that start now will have a compliant, clean database. Brands that wait will be scrambling.
Only if it's done badly. A generic cookie banner bolted on top of your checkout will hurt conversions. A clear, branded, one-tap consent experience that explains exactly what you'll do with customer data and why it benefits them builds trust. Trust converts. We've seen opt-in rates go up, not down, when consent is designed properly.
You drop in your store URL. Our AI crawls your customer journey, identifies every point where data is collected: checkout, WhatsApp opt-in, email capture, retargeting pixels, and generates purpose-specific consent copy for each one. It's pre-loaded with DPDP-compliant language and matched to your brand tone. You review, tweak, and publish. The whole thing takes minutes, not weeks.
Under DPDP, certain businesses are required to appoint a DPO, primarily those handling large volumes of sensitive personal data. For most eCommerce brands, a designated internal point of contact is sufficient to start. We help you document who that is, what their responsibilities are, and how to log it in a way that satisfies regulatory requirements.
Yes. We have native plugins for Shopify and WooCommerce, and a lightweight JS snippet for custom-built stores. Consent data syncs back to your ESP, WhatsApp provider, and ad platforms automatically, so your marketing tools always reflect the current consent state of your database without any manual work.
